Tourism consultant Roger Brooks presented an 18-point plan last week aimed at attracting more tourists to Oak Harbor.

His points are generally clear and logical, ranging from a restatement of past proposals such as implementing a sensible sign plan and beautification ideas, to more controversial but possibly worthwhile proposals such as making Pioneer Way a one-way street with angle parking, and replacing the sidewalk with a touristy boardwalk.

However, Brooks’ plan may crash on the same shoal that has deep-sixed many a previous plan: Where’s the money?

The crucial big ticket items proposed by Brooks are all dependent on outside investment that, to date, any number of past mayors, council members, chamber members and other town promoters have failed to attract here.

Brooks envisions a “private-public” venture to build a special events center on Bayshore Drive, he’s hoping for a hotel with 76 rooms across the street from the events center, and a combination hotel and $1 million condos on the other side of the downtown business district.

And, of course, Brooks does not forget the dream of a city pier which, combined with a walkway, would unite downtown with the marina.

These are all good ideas that have been aired before, and Brooks admits he still owes us more for our money. He says he will propose funding ideas in the next phase of his presentation.

The fact is, grants and a few dollars from the city can only provide decorative improvements. Private investors willing to gamble their money on the future of Oak Harbor are what’s required. Has Mr. Brooks talked to any such individuals or firms? We’d like to know.

Langley is often pointed out as the one Whidbey Island city that has succeeded in attracting more tourists in recent years. What is seldom stated is that most of that town’s improvements stem from the interest of one individual — Paul Schell, a developer who took an interest in Langley many years ago. His efforts have provided the Inn at Langley, Boatyard Inn, several new downtown buildings to house businesses and now he’s working on a new marina for Langley Harbor.

It’s doubtful Mr. Schell has any interest in Oak Harbor. But he does personify the crucial need for private investment, without which any tourism enhancement efforts in Oak Harbor are destined to fall short of the goal.

We look forward to Mr. Brooks showing us where the money will come from at this next presentation to the city.